I have been thinking a lot recently about what success in marketing means to me.
It is one thing to be great at email marketing and be successful in the world’s eyes; it’s another to actually feel successful.
I’ve been thinking about what success in marketing would really mean to me.
I talked to a few friends/colleagues to learn more about their definition of success, having realised that everyone’s individual definitions are vastly different.
For me, it would be to get to a point where new clients are already aware of us by brand reputation and come in with full confidence that they are dealing with professionals. We unfortunately quite often get tarred with the same brush as many of our less reputable competitors.
What about you?
What does success in marketing mean to you? I’m all ears!
Cheers,
Lee Shore
29th July 2020
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